Stop Paying Per Seat.
Start Growing Your Business.
HubSpot charges per user, per month, with critical features locked behind expensive tiers. Zapla gives you everything - CRM, marketing, SMS, automation - for one flat price with unlimited users. Built for Australian and Singaporean businesses.
Built on enterprise infrastructure trusted by 60,000+ agencies and 1.4M+ businesses worldwide.
For just 5 users: Sales Hub Pro (5 x A$155/seat) + Marketing Hub Pro (A$1,380 base + 2 extra seats at A$70 each). Scales per head.
- Per-seat pricing scales with your team
- Marketing Hub is a separate paid product
- SMS requires third-party add-on
- Annual commitment required on Pro plans
- Billed in USD - currency conversion costs add up
Unlimited users included. CRM, marketing, SMS, funnels, automation, scheduling - all in one platform. No add-ons. No surprises.
- Unlimited users at every tier - flat monthly price
- Full marketing suite included from day one
- SMS credits included with Australian numbers
- Month-to-month billing - cancel anytime
- Billed in AUD or SGD - no conversion fees
Everything You Need. Nothing You Don't.
A side-by-side look at what each platform includes - no asterisks, no fine print.
| Feature | Zapla | HubSpot |
|---|---|---|
| Pricing & Users | ||
| User pricing model | Unlimited users | Per seat |
| Starting price (Pro tier) | A$279/mo | ~A$2,295/mo (5 seats) |
| Cost for 15 users | A$279/mo | ~A$4,545/mo |
| Local currency billing (AUD/SGD) | ✓ | ✕ USD only |
| Annual commitment required | ✕ Month-to-month | ✓ On Pro/Enterprise |
| CRM & Pipeline | ||
| Contact management | ✓ | ✓ |
| Pipeline management | ✓ | ✓ |
| Deal tracking & automation | Included | Pro tier+ |
| Custom fields & objects | ✓ | ✓ |
| Marketing & Campaigns | ||
| Email marketing | Included | Marketing Hub |
| SMS campaigns | Included + credits | Add-on only |
| Landing pages & funnels | Included | Marketing Hub Pro |
| Forms & surveys | Included | ✓ |
| Social media management | ✓ | Marketing Hub Pro |
| Marketing automation | Included | Marketing Hub Pro |
| Automation & AI | ||
| Workflow automation | Included | Pro tier+ |
| AI content generation | Included | ✓ |
| AI funnel builder | Included | ✕ |
| Scheduling & Communication | ||
| Appointment scheduling | Included | ✓ (basic free) |
| Live chat / webchat | Included | ✓ |
| Phone system / VoIP | Included | Sales Hub Pro |
| Support & Compliance | ||
| Local AU/SG support hours | AEDT/SGT hours | ✕ US-based |
| Data privacy tools (consent, retention) | Built in | ✓ |
| Guided onboarding | Included | A$4,500+ fee |
| Hands-on setup support | Available | Professional services |
We'll Be Straight With You.
No CRM is perfect for everyone. Here's an honest look at where each platform is strongest - so you can choose what actually fits your business.
🟠 Where HubSpot Is Strong
- Established brand with a massive ecosystem of integrations and third-party apps
- Strong content management system (CMS) for large marketing-led websites
- Deep reporting and analytics across multiple hubs when fully invested
- Large global community, extensive HubSpot Academy, and certification programs
- Best fit for companies that need deep enterprise customization and have the budget for it
🔵 Where Zapla Is Different
- Everything included at every tier - no separate hubs, no per-seat pricing, no surprise costs
- Built specifically for AU/SG businesses - local billing, local support hours, local market knowledge
- SMS campaigns with Australian credits included - not a third-party add-on
- Your team is productive in days, not weeks - guided setup and self-serve tools get you running fast
- Best fit for growing SMBs who want a complete platform without enterprise complexity
Why AU/SG Businesses Choose Zapla
HubSpot is built for the US market. Zapla is built for yours.
Bill in AUD or SGD
No more currency conversion fees or fluctuating invoices. Pay in your local currency - the price you see is the price you pay.
SMS That Just Works
Australian and Singaporean SMS credits included. Send appointment reminders, campaigns, and follow-ups - no third-party integration required.
Support in Your Timezone
Get help during AEDT and SGT business hours from a team that understands local market dynamics - not a US call centre at 3am.
Data Privacy Tools Built In
Consent management, data retention controls, and privacy-friendly defaults are built into the platform - so you can focus on running your business, not configuring compliance settings.
Unlimited Users, Always
Add your sales team, marketing team, and support team - all with full access. The price stays the same as your team grows.
Live in Days, Not Months
Guided setup walks you through everything step by step. Need hands-on help? Optional onboarding support is available - but most teams are live within a week on their own.
How Much Would You Save?
Drag the slider to your team size. See the real annual cost difference.
HubSpot estimate based on Sales Hub Pro (A$155/user/mo) + Marketing Hub Pro (A$1,380/mo base, 3 seats included, A$70/extra seat). Zapla pricing from current published rates. All amounts in AUD.
What You'd Actually Pay
Three real scenarios showing the annual cost difference. No tricks, no cherry-picked tiers.
5 users - CRM + email + automation
15 users - full marketing + sales + SMS
30 users - enterprise features + AI
FAQ
Honest answers to the questions you're probably thinking about.
Yes. Zapla supports CSV imports and has tools to help you move your contacts, deals, email templates, and workflows from HubSpot. Most teams complete the migration within a few business days using our step-by-step guides. If you need hands-on migration help, our team offers assisted migration as an add-on - still a fraction of HubSpot's A$4,500+ onboarding fee.
Zapla integrates with popular business tools including Google Workspace, Outlook, Stripe, Xero, QuickBooks, Zoom, and more. Because Zapla is an all-in-one platform, you'll likely need fewer integrations than you do with HubSpot - many features that require separate apps on HubSpot are built in natively.
No catch. Every Zapla plan includes unlimited users with full platform access. We believe charging per seat creates a perverse incentive - businesses shouldn't have to choose between giving their team the tools they need and managing costs. Your whole team gets access from day one.
HubSpot's free CRM is genuinely useful for getting started. But the moment you need marketing automation, SMS, landing pages, or more than basic reporting, you hit their paid tiers - and the costs escalate quickly with per-seat pricing. If you're outgrowing HubSpot Free, Zapla's Launch plan gives you significantly more capability at a fraction of what HubSpot's next step up would cost.
Zapla includes built-in consent management tools, data retention controls, and privacy-friendly defaults that make it easier to handle customer data responsibly. Our platform infrastructure uses enterprise-grade encryption (AES-256 at rest, TLS 1.2+ in transit). You're still responsible for your own compliance as the data controller - but we give you the tools to make that straightforward, not a project that requires consultants.
Switch from HubSpot in 3 Steps
No long-term contracts. No implementation consultants. No headaches.
Start Your Free Trial
Sign up in under 2 minutes. No credit card required. Your workspace is ready immediately.
Import Your Data
Use our import tools and step-by-step guides to bring your contacts, deals, and workflows across. Need help? Migration support is available.
Your Team Goes Live
Guided setup and onboarding resources get your team running campaigns and closing deals in days - not months.
Ready to Zapla Your Way to Growth?
Stop overpaying for seats. Start running your business on one platform.
© Copyright 2026. Zapla.io. All Rights Reserved.